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Browsing by Author "Brunner, Brigitta"
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Managing Relationships: A Content Analysis of Nonprofit Organization Websites
Williams, Kelly (2009-04-15)
This thesis utilizes a content analysis to explore how relationships are managed by nonprofit organizations with their publics via their Websites. It finds that while most nonprofit organizations are in fact engaging in ...
“A Politician’s Worst Nightmare”: Framing Analysis of Facebook Campaign Advertisements from the 2020 Alabama Senatorial Election
Waddell, Ashley (2022-04-29) ETD File Embargoed
This study is a framing analysis of campaign advertisements from the 2020 Alabama senatorial election between Doug Jones and Tommy Tuberville. This research aims to understand the relationship between the types of communicative ...
The Portrayal of Public Relations Practitioners: A Content Analysis of Television and Film
Everidge, Raven (2010-07-06)
This study was conducted using content analysis of four films and two television shows. It examined the portrayals of public relations practitioners of the above sample to
look for positive or negative portrayals. It also ...
"This is definitely a wake-up call for our generation": A Discussion on Self-Esteem and Body Image in Sororities
Richards, Joni (2011-03-30)
This study was conducted using a thematic analysis of four focus groups. The goal of this study was to better understand the issues of self-esteem and body image from the perspectivee of sorority women and determine the ...
Topics of New York Times Coverage of the 2004 and 2008 Presidential Campaigns
Padgett, Jeremy (2009-12-15)
This study content analyzed topics of New York Times coverage of the 2004 and 2008 Democratic and Republican general presidential campaigns. The functional theory of political campaign discourse, modified to examine ...
“Who Said What?”: Effects of Message Framing and Source Type Toward COVID-19 Vaccinations Intentions Among College Students
Hines, Kacie (2022-04-27)
Since 2020 the world has experienced a change in our everyday lives due to the
COVID-19 disease. As the world tries to return to a place of normalcy, the COVID-19 vaccine
aims to do that. Considerable research has examined ...
Will Millennials Change the face of Relationship Management in the Public Relations Profession?
Knight, Terri (2010-07-20)
This study was conducted using a Web-based survey instrument, which was administered to public relations students and practitioners. It examines the perceptions and attitudes of the Millennial generation concerning various ...
Your Experience on Your Terms: A survivor-based analysis of the impact caused by the miscommunication surrounding sexual violence on college campuses
Vedovelli, Lea (2022-04-29)
This thesis explores the perspectives of female survivors of campus sexual violence as they shed light on their disclosure and support seeking processes. Through the lens of communication privacy management (CPM) and social ...