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Browsing by Author "Sancheti, Yukti"

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Understanding Tween Girls' Self Perception and Clothing Behavior: A Conceptual Framework 

Sancheti, Yukti (2009-06-15)
Defined as children “in between” younger kids and teens, tweens have been called confident, high-tech, and market savvy (Simon, 2001). In this study, tween girls, were defined as ages 9 to 14 years. Tweens compose a ...