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Browsing Auburn Theses and Dissertations by Author "Thayarnsin, Sarinya"
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The Role of Risk, Culture, Image and Quality on Destination Loyalty: Perspectives from International Medical Tourists toward Thailand as a Medical Tourism Destinationole of Risk, Culture, Image and Quality on Destination Loyalty: Perspectives from International Medical Tourists toward Thailand as a Medical Tourism Destination
Thayarnsin, Sarinya (2017-07-27)
The purpose of the study was to develop as well as evaluate a theoretical structural model for establishing a medical tourist’s loyalty by incorporating five important constructs including risk, culture, image, quality, ...