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Browsing Auburn Theses and Dissertations by Author "Ladner, Savanna Brook"
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Investigating the Role of Servicescape on Site Selection for Traditional and Virtual Event Venues: A Comparative Study
Ladner, Savanna Brook (2017-07-26)
The meeting and event industry has transformed into one of the leading sectors of the hospitality and tourism industries, making it important for traditional and virtual event venues to understand the logistics behind ...